This website is intended for healthcare professionals

Practice Management

Five reasons your aesthetic business could fail (and how to avoid them)

Unfortunately, there is still a widespread desire to ‘get rich quick’. When it is not happening fast enough, impatience gets the better of the business owner, and that is when high-risk decisions are...

Claiming back Statutory Sick Pay during the COVID-19 pandemic

Just as COVID-19 has changed the way that the world and its economies are working, it has also changed how the SSP regime is administered and the level of coverage. Back in March 2020, the Government...

The impact of the COVID-19 pandemic on holiday entitlements

According to the document (Gov.uk, 2020), it is quite lawful for an employer to act to stop a worker taking time off on particular days. However, to do this, the employer must give notice equivalent...

A credit to your clinic: steps practitioners can take towards a good report

James McGarva, head of business information at Experian, defines a credit score as a ‘measure of creditworthiness, different factors to understand financial position and the level of financial risk’....

What to consider when reopening clinics following the COVID-19 pandemic

Coronavirus, a potentially fatal disease and the cause of the COVID-19 pandemic started in December 2019 (Lai et al, 2020). The mode of transmission is primarily through direct contact from person to...

Sustainability in aesthetics: it's easier than you think to be green

To make greener decisions, we need to understand exactly what sustainability is. The Cambridge Dictionary defines sustainability as causing little or no damage to the environment and therefore able to...

Education in aesthetics: how to become a successful aesthetic trainer, examiner and assessor

Training in aesthetics occurs in many different settings, including the following..

Five tips on managing an aesthetic clinic during COVID-19

This is the perfect time to start looking at all aspects of businesses, and especially those parts many practitioners struggle with, for example, accounting has always been a challenge for me. As any...

Contract killers: ensuring agreements hold up and are understood

With the breadth and reach of the law, it is not very surprising that contract misunderstandings arise. Paul Herbert, technology and media partner at London law firm Goodman Derrick LLP, makes plain...

Be safe, be strong and stay connected: reinventing your patient communications

‘What is the best way to engage with and communicate with patients during this time?’ .

Coronavirus Job Retention Scheme: maximising the prospects of a successful claim

Firstly, to take part in the scheme, employers will be required to submit information to HM Revenue and Customs (HMRC) about those employees that have been furloughed and their earnings through a new...

How to create a strong aesthetic clinic marketing campaign

» Creating quality, engaging and on-brand content is a critical success factor in any clinic PR and marketing strategy … it requires proper planning and resourcing « .

Why choose Journal of Aesthetic Nursing?

Journal of Aesthetic Nursing is the peer-reviewed journal at the forefront of medical aesthetics. We share clinical expertise, practical guidance and professional mentorship to help you develop skills and improve your practice.

What's included

  • Clinical best practice

  • Practice management advice

  • Professional education

  • Cosmetic industry insights

Subscriptions start:

From £11.75 GBP