This website is intended for healthcare professionals
This website is intended for healthcare professionals
Premarketing is about promoting a brand and journey while creating a product. It is a chance for the business owner to talk about their brand and themself and share some of the behind-the-scenes on...
Joyce Carole Oates is an American writer who has published 58 novels to date and is a Pulitzer Prize finalist. She is a prolific and talented author who taught an undergraduate course on writing short...
Sometimes, to solve a problem, we need to change our perception, make sure that we are asking the right question in the first case and try to avoid our thinking getting stuck in a rut. For example, an...
James Cameron was born in 1959 in Ontario, Canada. He initially studied Physics at Fullerton College before switching to English and eventually dropping out. He was fascinated by science fiction in...
Brand reputation management is primarily where public relations (PR) and marketing communications are used to shape, manage and maintain the external public perception of a brand or business, and to...
Graphic design uses visual composition, such as typography, colour, imagery and layout, to project ideas and solve problems. It is used in several areas, such as visual identity (your brand),...
The business objective of advertising is to raise awareness of a brand to the extent that it builds an audience that ultimately purchases a product. The reality is that, to most of us, advertising has...
The way in which you present your brand and what patients know about it completely changes how they perceive it, so have some fun with marketing your brand and express who you are! Be considerate to...
Setting a meaning to your life is crucial to self-discipline and setting long-term goals. People need meaning in four ways, namely purpose, values, controls and self-worth. Consider setting long-term...
Can you say the same about your routine? Perhaps not, but you can apply the same self-discipline that Lee had to certain aspects of your daily routine. Simply put, self-discipline is the assurance...
I have never liked being the centre of attention and am quite an introvert, so for me, giving a pitch is a literally terrifying experience. Earlier this year, at TED X Manchester, I was in the...
Journal of Aesthetic Nursing is the peer-reviewed journal at the forefront of medical aesthetics. We share clinical expertise, practical guidance and professional mentorship to help you develop skills and improve your practice.
Clinical best practice
Practice management advice
Professional education
Cosmetic industry insights