References
Socially acceptable behaviour
Abstract
In an age where organisations must have an online presence to compete and social media is virtually ubiquitous, it is essential that they have a policy on employees' social media use. Whether in the workplace or at home, a single post—even if it is not intended to be malicious—can cause irreparable harm
Inappropriate use of social media by employees can carry dangers for any business, and the main risk is reputational damage
Social media has revolutionised the way in which people create and share content and communicate with each other over various forms of media. Communication over social media has become increasingly popular, and the use of social media by individuals in and outside of the workplace has become common.
How employees use social media in the course of their employment is particularly important for businesses. Under UK law, employers are vicariously liable for the acts carried out by their employees. Therefore, it is important that businesses have a well-thought-out social media policy to deal with employees using social media, including outside of office hours.
Inappropriate use of social media by employees can carry dangers for any business, and the main risk is reputational damage to the business. Other key dangers of social media use include:
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