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Nursing and Midwifery Council. The code. 2019. https://www.nmc.org.uk/standards/code (accessed 18 February 2020)

Nurses warned Twitter and Facebook no place for naughty pictures. 2015. https://www.telegraph.co.uk/news/health/news/11610007/Nurses-warned-Twitter-and-Facebook-no-place-for-naughty-pictures.html (accessed 18 February 2020)

Practise what you preach and think before you post

02 March 2020
Volume 9 · Issue 2

Abstract

Representations of nurses within the media can contribute to the ‘handmaiden’ stereotype that nurses are merely assistants to doctors. Julie Brackenbury addresses the over-sexualised imagery that is present on social media platforms and highlights a duty of professionalism

Imagery posted on platforms such as social media should be considered carefully as they should not promote a sense of over-sexualisation or unprofessionalism

It is well-documented that nursing has been stereotyped throughout history—the representation of the ‘nurse’ within media depictions has been, and still is, an issue of increasingly great concern. The way in which nurses are portrayed is believed to have implications in general for the status of nursing in society. Moreover, it contributes to the old doctrine of how nurses are seen as assistants to doctors. This so called ‘handmaiden’ stereotype infects the real healthcare workplace, and there is still some thinking that those in the medical profession enjoy a greater social and economic power, and many of them still see nurses as subordinate. Some would agree that times have certainly changed, but we are not there yet and may not be for some time.

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